Health Care

How Healthcare Companies Can Win at Digital Marketing

 
 
John McAlpin, the Director of SEO at Cardinal Digital Marketing. Cardinal help enterprise healthcare companies across the country grow their patient base and stay at cutting edge of digital marketing trends joins eHealth Radio and the Health Care & Health News Channels.
 
Listen to interview with host Eric Michaels and guest John McAlpin discuss the following:
Why are so many healthcare companies struggling with digital marketing?
With so many avenues to approach (social, ppc, seo, etc.), what can healthcare companies be doing to grow?
How can healthcare companies compete in organic search results with giants like WebMD and MayoClinic?
What is Cardinal Digital Marketing doing for healthcare companies that's different than other agencies?
What's one piece of advise that healthcare companies can start doing to see results?

John McAlpin is the Director of SEO at Cardinal Digital Marketing. Cardinal is an Atlanta SEO agency that focuses on growing enterprise healthcare companies. John is a member of the national SEO community and is a published author at Search Engine Journal.
 
 
Website: cardinaldigitalmarketing.com
Social Media Links: Facebook: facebook.com/CardinalDigitalMarketing  Twitter: @CardinalWS

Valisure is the first online analytical pharmacy addressing quality issues in our medications

 
 
David Light, Founder and CEO of Valisure, which is the first online analytical pharmacy that chemically validates medications for quality and consistency joins eHealth Radio and the Health News and Pharmaceutical Channels.
 
Listen to interview with host Eric Michaels & guest David Light discuss the following:
What is an online analytical pharmacy? What is the testing process for the medications Valisure dispenses?
What was the inspiration and motivation behind founding Valisure? What is the need for a pharmacy like Valisure in the marketplace?
Overseas manufacturing of drugs in India and China with limited FDA oversight is a pervasive issue, especially given the recent drug recalls of many blood pressure medications. What is the impact on these drugs to consumers and what should we, as consumers, be aware of?
Where might quality control issues be identified in the pharmaceutical supply chain? What could be a possible solution to solve these issues?
What do you see as the future of online pharmacies and how they deliver quality and service to consumers?
Summary: Valisure is the only online analytical pharmacy that provides consumers with chemically batch-tested medications. With 80% of all medications being manufactured in India and China, and on average three drug recalls a day in the U.S., it’s more important than ever before for consumers to have access to validated meds. Valisure’s mission is to bring transparency and increased quality to the pharmaceutical industry and to deliver these benefits direct to consumers.
David Light is a biotech entrepreneur and scientist with over 10 years of broad experience in the field. A graduate of Yale University, David studied molecular biology and has worked in a variety of scientific and business roles at start-ups like Synthetic Genomics, Ion Torrent and now Valisure. At Ion Torrent, David developed key technologies that directly led to the semiconductor DNA sequencing company's $725M acquisition and ran it's flagship technology programs through development and global commercialization.
As CEO of Valisure, David helped found, fund and invent Valisure's core proprietary technology. David is named inventor on numerous patents, published in journals including Nature and cover of Electrophoresis, is a member of the Forbes Technology Council, and is very passionate about entrepreneurship and improving public health.
 
 
Website: valisure.com
Social Media Links: Facebook: facebook.com/valisure Twitter: @valisure

Hoy Health serves Hispanic and medically underserved populations

 
 
Mario Anglada, CEO at Hoy Health joins eHealth Radio and the Diabetes and Health News Channels to talk about the challenges faced by Hispanics and medically under served populations.
 
Listen to interview with host Eric Michaels & guest Mario Anglada discuss the following:
Tell us about your background and why you started Hoy Health?
What products do you offer?
What are the challenges for patients struggling with diabetes?
How do your services benefit Hispanic and medically under served populations?
How do these programs help to improve access to care and lower costs?

Mario Anglada has over 20 years of experience developed at leading Healthcare companies such as Procter & Gamble, Johnson & Johnson, Nestle Health Science, Univision Communications and now leads Hoy Health LLC.

Hoy Health LLC, is a first-of-its-kind health-tech platform that provides a comprehensive and integrated bilingual healthcare support ecosystem to medically underserved patients offering solutions relative to medication access, medication adherence, tele-health and chronic condition management programs.
Hoy Health’s core businesses include HoyMEDS, a prescription medication discount program; HoyRX, a medication discount voucher program; HoyCCM, a clinical chronic condition management program and its direct to consumer retail counterpart HoyLIFE chronic condition management kit; and HoyDOC, a telemedicine program.
 
 
Website: www.HoyHealth.com
Social Media Links: Facebook: https://www.facebook.com/hoyhealth Twitter: 
@hoyhealth

New trends in 2019 for Medical Fitout & Interior Designs in Brisbane and Australia

 
 
Sonia Magliocchi, representing Dentec Medical Fitouts & Interior Design company based in Brisbane, Australia joins eHealth Radio and the Health Care & Health News Channels. Dentec have been providing Dental, Medical and Office Fitout and Interior design solutions for over 40 years experience and trusted by clients for Fitouts, Equipment Supply & Delivery and Service.
 
Listen to interview with host Eric Michaels & guest Sonia Magliocchi discuss the following:
There seems to be an upward trend to Medical fitouts in Australia. Can you tell me why that might be the case?
What are some of the medical reception interior design trends you notice your clients are interested in?
What should your clients look out for in a medical fitout company?
What other services do you provide for medical clinics?

Dentec is a Medical Fitout & Interior Design company based in Brisbane, Australia. Dentec have been providing Dental, Medical and Office Fitout and Interior design solutions for years.
Dentec is a family run business with over 40 years experience and trusted by clients for Fitouts, Equipment Supply & Delivery and Service. They service clients in major cities including Brisbane, Sunshine Coast, Gold Coast, Toowoomba, Noosa, Townsville, Bundaberg, Newcastle and Byron Bay.
 
 
Website: dentec.com.au
Social Media Links: Facebook: facebook.com/dentecaustralia1 Twitter: @dentecaustralia Instagram: @dentecaustralia

Tackling the New Dynamics of Patient Revenue Cycle Management in the Era of Healthcare Consumerism

 
 
Rajesh Voddiraju, the Founder and CEO of HealthiPASS, a patient payment revenue cycle solution health IT vendor joins eHealth Radio and the Healthcare & Health News Channels.
 
Listen to interview with host Eric Michaels & guest Rajesh Voddiraju discuss the following:
How has the rise of healthcare consumerism affected the healthcare revenue cycle? What revenue cycle changes and adjustments must be implemented in order to stay profitable?
What role does automation play in optimizing revenue cycle management? Can you give me some examples how automation improves patient collections, reduces the cost to collect, accelerates cash flow, and improves patient relations?
How are medical providers increasing price transparency? What tools/technology can medical providers use that demonstrate greater price transparency as it relates to patient empowerment on the front end and improving operating income on the back end?
Many retailers offer “card-on-file” options that are typically stored within the merchant database or some other secure server accessed by the merchant which helps expedite the payment process. Do patients “want” to place a card-on-file for healthcare expenses, and what is the advantage to medical providers for incorporating this type of a policy?
What are your predictions on how the healthcare revenue cycle will continue to evolve as we shift to a value based care health system? Can providers who don’t take the step to adopt revenue cycle technology expect to compete?
SUMMARY: Adopting new patient revenue cycle technology is only part of the solution to accelerate cash flow, increase operating income, and improve patient relations. Medical providers must also adopt comprehensive ongoing education and incentive programs for their staff to help optimize the deployment and ensure that the benefits and advantages of changes to workflow are understood and communicated effectively to patients. Investing in a revenue cycle solution is only the beginning!
Rajesh Voddiraju is the Founder and CEO of HealthiPASS, a patient payment revenue cycle solution health IT vendor. His most recent venture (CVM Solutions) went from idea to Inc 500/5000 Fastest Growing Private Companies in U.S., while serving over 300 Fortune 1000 clients.
Rajesh is an Investor in a chain of immediate care centers, in the Chicago area and 5 out of 8 immediate family members are practicing physicians. He has 22+ years of technology and executive management roles with a strong track record of strategic leadership spearheading the development and rollout of technology to a broad number of verticals.
Rajesh holds a BS/MS in Computer Science; management programs at UCLA and Tuck and is the recipient of several awards & honors, speaking engagements and publications.
 
 
Website: www.healthipass.com

State-Of-The-Art Facility Will Deliver Affordable, Quality Health Care to Essex County, NJ

 
 
Dr. Avery Browne, the Medical Director of AFC Urgent Care Centers in West Orange NJ, South Plainfield NJ and Cedar Grove NJ joins eHealth Radio and the Health Care Channel. Dr. Browne is board-certified in Family Medicine and licensed to practice in New Jersey and New York.
 
Listen to interview with host Eric Michaels and guest Dr. Avery Browne discuss the following:
Urgent Care centers have been around for a few years, but AFC Urgent Care is truly different. Can you explain what sets your centers apart?
What are some of the things you can treat at the AFC Urgent Care centers?
You say it’s less expensive than going to an ER. Can you tell us about that?
Can you list some of the conditions you treat?
Are there ever conditions when you should not go to an urgent care center?

Dr. Avery F. Browne, D.O. is the Medical Director of the AFC® Urgent Care Centers in West Orange and South Plainfield. He is board-certified in Family Medicine and licensed in New Jersey and New York.
Prior to joining AFC®, Dr. Browne served as an Attending Family Practice Physician at Montefiore Medical Center in the Bronx; a faculty member of the Albert Einstein College of Medicine; and a house physician at Christ Hospital in Jersey City. He currently serves as a team physician for all athletic programs at William Paterson University in Wayne, NJ; a ringside physician for USA Boxing and NY/NJ State Professional Boxing; and is a member of the NJ and NY State Athletic Commissions.
Dr. Browne completed a fellowship in Sports Medicine at the Overlook Hospital in Summit NJ. He completed his residency in Family Medicine at the University of Medicine & Dentistry of New Jersey’s School of Osteopathic Medicine in Stratford NJ where he served as Chief Resident at Barnert Hospital. Dr. Browne holds a D.O. degree from the New York College of Osteopathic Medicine, prior to which he studied biological sciences at Rutgers University and obtained a bachelor’s degree in mechanical engineering from the New Jersey Institute of Technology.
 
 
Website: afcurgentcarecedargrove.com/urgent-care-center
Social Media Links: Facebook: facebook.com/AFC-Urgent-Care-Cedar-Grove Twitter: twitter.com/AfcCedarGrove

Collagen: A miracle from within

 
 
Ellen Emary from Inessa Healthcare, an Australian made and owned healthcare company specializing in optimizing your natural collagen production to provide various health benefits joins eHealth Radio and the Health News Channel.
 
Listen to interview with host Eric Michaels and guest Ellen Emary discuss the following:
Can you tell me a bit about yourself and Inessa? What was the inspiration?
Collagen supplements are becoming increasingly popular, and there is a lot of talk around marine collagen. Does ingested collagen actually work?
Supplements are readily available now from any store. What is it that makes Inessa Healthcare different from other complimentary medicine solutions?
Inessa has been on the market for 6 months now. How has the Collagen Plus line been received by consumers?
TIP: The best way to ensure your health is a holistic approach. Actively making choices to benefit your body and mind will lead to a better, longer, and more enjoyable life.

Inessa Healthcare is an Australian made and owned healthcare company. Inessa specializes in TGA approved and scientifically developed formulations designed to address a wide range of health and well being concerns. Inessa Healthcare provides premium healthcare solutions through optimizing the natural synthesis of collagen within the body.
 
 
Website: www.inessa.com.au
Social Media Links: Instagram: instagram.com/inessahealthcare Facebook: facebook.com/inessahealthcare

Medicine X: Explaining medical conditions through storytelling

 
 
Madison Lazas, Partnerships and Public Relations Manager at Medicine X, an educational initiative that explains complicated medical conditions to patients through storytelling joins eHealth Radio and the Health News Channel.
 
Listen to interview with host Eric Michaels & guest Madison Lazas discuss the following:
1. Why was Medicine X created? 2. How is Medicine X different to other companies offering patient education?3. Why do you feel the storytelling approach works so well?4. How and by whom are the stories written? 5. What medical conditions do you 'xplain'?6. Does Medicine X offer any other services other than the digital story?
Medicine X is a team of doctors and artists dedicated to creating accessible and easily-digestible medical information for all patients, through interactive illustrations. We believe everyone should be educated and empowered in order to take part in their own medical decisions, regardless of age, gender, culture or condition. Medicine X continues dedicating its resources to help its global audience fully understand medical conditions. All stories are reviewed and edited by leading health care specialist and opinion leaders in order to ensure all medical content is accurate and up to date. For more information on Medicine X and their latest project, please visit: www.medicinex.com.
 
 
Website: www.medicinex.com
Social Media Links: Facebook: www.facebook.com/medicinex Twitter: https://twitter.com/MedicineXGlobal
Story Websites: www.alzheimersxplained.com www.migrainexplained.com www.dgxplained.com

UVC Disinfection Helps Hospitals Provide a Cleaner, Safer Environment

 
 
Alice Brewer, MPH, CIC, Director of Clinical Affairs for Tru-D SmartUVC, a leader in the UVC disinfection industry joins eHealth Radio & the Health News Channel.
 
Listen to interview with host Eric Michaels & guest Alice Brewer discuss the following:
What is UVC disinfection and how is it used in health care facilities?
How does UVC help to reduce hospital-acquired infections?
What does that mean for me as a patient?
For hospitals, how does UVC provide a return on investment?
What’s unique about Tru-D SmartUVC?
Summary: Tru-D is the only UVC disinfection robot validated by a CDC-funded randomized clinical trial to reduce infections in hospitals.
 

Alice Brewer has spent 10 years as an epidemiologist in both the pharmaceutical industry and health care. Most recently she served as the Director of Infection Prevention for a large, multi-hospital health system in Wisconsin where, through utilization of robust analytics and innovative strategies, she led a 70% reduction of HAIs across the health system.
Alice earned a bachelor’s degree in Molecular Biology from the University of North Carolina and a master’s degree in Epidemiology from Indiana University School of Medicine. In 2016, she achieved CIC certification in Infection Control and Epidemiology. She has a record of publications and presentations in the fields of infectious disease and epidemiological research methodology.
 
 
 
Website: Tru-D.com
Social Media Links: Facebook: Facebook.com/trudsmartuvc Twitter: Twitter.com/trudsmartuvc Instagram: Instagram.com/trudsmartuvc

How HealthKOS plans to reduce the cost of healthcare

 
 
Dr. Naveen Goel, CEO and Founder at HealthKOS, an end to end solution connecting patients, healthcare professionals and families to improve the quality of care joins eHealth Radio and the Healthcare Channel.
 
Listen to interview with host Eric Michaels & guest Dr. Naveen Goel discuss the following:
How is HealthKOS disrupting the current norm in the healthcare industry?
What is HealthKOS and how is it different from other similar platforms?
How does this platform help with lowering the cost of healthcare?
Do you believe this change will work?
Who is the ideal candidate for HealthKOS and is it affordable?
How can listeners help their grandparents, parents or even their own patients get the quality care they deserve?

Dr. Naveen Goel is a physician and an innovator in the new field of “Patient Centric Health Solutions” with the specific goal of improving patient quality of care and reducing healthcare costs by effectively leveraging technology.  To do this, he has co-founded his own company, World-Wide Health Initiatives, based in South Florida with over 40 employees. Dr. Goel is a Board-Certified Interventional Nephrologist with training and residency completed in New York City.  In his outpatient vascular access practice, Dr. Goel oversees an advanced team that completes 3,000+ interventional procedures a year at the highest quality and patient satisfaction across South Florida.  Dr. Goel’s work in nephrology is well-known within the community and has established himself as a thought leader in many domains of medicine and IT. From Dr. Goel’s experience treating ill patients, most with multiple chronic diseases, he realized a new health IT solution to change the current norm was needed.  After several iterations, this led to the creation of HealthKOS™, an end-to-end solution to improve patient engagement, compliance, and outcomes.  HealthKOS allows the healthcare team to monitor patient progress outside the practice office, leading to timely interventions, preventing disease progression and unnecessary hospitalizations. In addition to the development of HealthKOS, Dr. Goel works directly with governments of developing countries to launch new initiatives and approaches to provide high-level care to the underprivileged, rural areas within a country.  These initiatives leverage useful technology from a physician’s perspective that are both impactful and cost-effective to improve the current norm with sustainability.
Dr. Goel’s is a charismatic leader whose experiences are not that of a typical physician – his experience and passions, range from treating patients to expanding the use and efficiency of digital health, to the simple understanding and application that connected care and patient engagement will make a difference for a patient’s health quality.  He is an individual who wants to make a difference in his chosen field – Medicine.
 
 
Website: www.healthkos.com
Social Media Links: Facebook: https://www.facebook.com/Healthkos Twitter: https://www.twitter.com/HealthKOS