Matt Wasserlauf, the Co-Founder of Torrential and former CEO and founder of the startup Broadband Enterprises (BBE), the industry’s first online video company joins eHealth Radio and the Health News Channel to discuss the importance of taking care of yourself when it comes to health.
Wasserlauf is known as a pioneer of the online video advertising industry and is credited as the visionary who enticed television advertisers to invest their marketing dollars online.
Listen to interview with host Eric Michaels & guest Matt Wasserlauf discuss the following:
- Tell me about you, your industry, your background
- How did the stress of your work manifest itself into a problem?
- How did it happen over time? When did you recognize this stress was a problem impacting your life, work & health?
- How did you go about making the health changes in your life?
- What advise do you have for others in similar positions?
Matt Wasserlauf is a pioneer in the digital media industry and credited as the visionary who revolutionized advertising forever by enticing television advertisers to invest their marketing dollars online. Matt’s background is as rich as it is long; Co-Founder of Torrential, CEO of Broadband Enterprises (BBE), VP of Sales at The FeedRoom, Director of Sales for CBS, and on and on it goes. Matt is the current CEO and founder of Torrential, “tomorrow's broadcast television for a mobile-first world.” In 2004, Matt founded BBE, the industry’s first online video company.
As CEO, he led the company’s development in three operating segments: the Vindico technology platform, content production & syndication, and ad sales. Vindico’s innovative technology architecture was the first video ad serving and measurement platform and continues to be the gold standard for advertising agencies and publishers today. Start-up SOLD, both in Kindle and hard-copy, tells the amazing story how Matt started, built and sold Broadband Enterprises (BBE).
Prior to founding BBE, Matt helped lay the foundation of today’s digital media industry as VP of Sales at The FeedRoom. Before entering (and then revolutionizing) the domain of digital media, Matt worked as the Director of Sales for CBS.com where he delivered over $10 million in revenue and pioneered sales, selling websites including The Late Show with David Letterman and Survivor. For more information on Matt, or to contact him for Consultation Services, see his LinkedIn Account below.
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